Ben Martínez
[ ONLINE ]

WEB & BRAND DESIGN THAT SELLS.

Senior web and brand designer helping U.S. e-commerce brands look established online — websites, banners and ad creative built on one consistent visual language.

16+ years of experience Figma & HTML/CSS Shopify / WooCommerce React-ready handoff Remote, U.S. hours overlap

SCOPE OF WORK.
Web, brands & ads.

SPECIALIZED WORK
BY SERVICE DISCIPLINE

High-performance digital products, conversion-focused advertising creative, and commercial video editing.

[ 01 // CORE ARCHITECTURE ] 01 / 03
DIGITAL PRODUCT ARCHITECTURE

UI/UX DESIGN

Shopify Storefronts · Custom Web Apps · Figma Design Systems · CRO Architecture

Commercial storefronts and digital products engineered for conversion. Clean component architectures, intuitive user journeys, and developer-ready Figma tokens designed to scale smoothly with zero technical debt.

[ EXPLORE UI/UX PORTFOLIO → ] [ INQUIRE SERVICE ]
[ 02 // PERFORMANCE CREATIVE ] 02 / 03
HIGH-CONVERTING ADVERTISING SYSTEMS

SOCIAL MEDIA & ADS DESIGN

Meta & Google Ads · High-CTR Motion · Visual Brand Systems · Omnichannel Kits

Performance-driven creative assets built to stop the scroll and lower customer acquisition costs. Tested visual hooks, retargeting collateral, and cohesive multi-channel brand kits ready to deploy across active paid campaigns.

[ EXPLORE ADS PORTFOLIO → ] [ INQUIRE SERVICE ]
[ 03 // MOTION & POST-PRODUCTION ] 03 / 03
CINEMATIC RETENTION & COMMERCIAL STORYTELLING

VIDEO EDITING

Short-Form Reels & TikTok · Commercial Pacing · Sound Engineering · 4K Color Grading

High-retention commercial video forged with broadcast discipline. Sharp narrative pacing, dynamic sound design, and polished color grading tailored for e-commerce brands demanding agency-grade execution.

[ EXPLORE VIDEO PORTFOLIO → ] [ INQUIRE SERVICE ]
[ ACCESS ALL CASE STUDIES ARCHIVE → ]
[ HOW WE WORK // PROTOCOL ]

FOUR STEPS.
No surprises.

A lean process built around clear communication and milestone sign-offs, so projects don't stall.

Brief & Discovery

Kick-off call or async brief. I learn your brand, audience, competitors and goals. You receive a scope doc and timeline within 24h.

Design & Iterate

I design in Figma, share Loom walkthroughs and collect feedback on structured revision rounds — not open-ended ping-pong.

Build or Handoff

Figma file with annotated specs, export-ready assets and HTML/CSS or React-ready files if needed. Developer-first documentation included.

Optimize & Iterate

Post-launch support, performance checks and design iteration based on real data. Optional ongoing retainer for continuous improvement.

[ INTERACTIVE DIAGNOSTIC // 30-SECOND QUIZ ]

FIND YOUR BEST
starting point.

Answer 3 quick questions and I'll recommend the right service for where your brand is right now. No fake ROI numbers — just an honest recommendation.

[ PROTOCOL_ACTIVE: BENJA_NPC_V2 ]
STEP 1 / 3
Ben Martínez digital avatar
> BENJA_AI:
[ Click to speed up ]
SELECT YOUR ANSWER:
[ CLIENT REVIEWS ]

WHAT CLIENTS
say about the work.

Real feedback from real clients. Reviews translated from Spanish — originals available on request.

5.0 average from 4 Google reviews · View on Google Maps →

★★★★★
Client Review
"If you need someone to manage your social media and make you stand out, he's the right person. He gave our brand a completely refreshed image. The designs are impeccable, he always meets deadlines, and everything is very straightforward."
— Translated from Spanish
Lucía Guillén
Lucía Guillén
Client Review · 3 years ago
[ SERVICE: BRAND & SOCIAL MEDIA DESIGN ]
[ READ ALL GOOGLE REVIEWS → ]
[ THE FINAL DECISION ]

YOUR COMPETITORS ARE ALREADY DIGITALIZING.
What is your next step?

Every day your business stays invisible, someone else is capturing the opportunities that should be yours.

The question isn't whether you need digital infrastructure. The question is how much longer you can afford not to have it.

[ DIRECT INQUIRY & EMAIL ] contact@benjamartinez.com ↗
[ ⚡ PORTFOLIO REEL // 2026 ]
[ STRATEGIC SCOPE & CONSULTATION ]

SELLING MORE IS POSSIBLE.
With the right tools & strategy.

Let's fix your online business. We analyze your customer journey, creative assets, and storefront UX to build digital infrastructure that actually scales.

Benjamín Martínez
Benjamín Martínez
Web Architect & CRO Strategist
[ REQUEST STRATEGY CONSULTATION ]